As the owner of a veterinary practice, you must provide a high level of care to your clients. Otherwise, you stand to lose current clients and dissuade potential customers from frequenting your business. Not only do those who entrust you with their pets expect you to provide them with the utmost care, they also expect to have an overall pleasant experience in the process. In this article, we examine some easy ways that you can improve your veterinary practice.
Provide children’s activities: Customers often bring their children with them to the office. Therefore, you should take steps to ensure that your customers’ children enjoy their time at your practice. For example, by providing children with stickers, coloring books, and other small items, you not only improve their experience, but you build goodwill with their parents.
Provide a waiting station: While customers wait for you to treat their pets, they sometimes get impatient. To try to prevent this, it’s helpful to provide your customers with a waiting station. Stocking the waiting station with items like snacks, water, coffee, and more can make your customers’ visit more enjoyable.
Monitor wait time: No one is a fan of having to wait a long time to receive service. Therefore, you should take steps to reduce your customers’ wait time. And if long wait times are unavoidable, you should train your staff to keep your customers updated on their approximate wait times. Customers will appreciate your efforts to keep them apprised of their wait times and will be less likely to become impatient as a result.
Follow up with your customers: After each appointment, you should follow up with your customers. And not only should you follow up on the progress of each customer’s pet, but you should make sure that each client’s experience in your office was satisfactory. Your clients will appreciate this extra effort.
Personalize your customers’ experience: Finally, a fun way to make your customers feel special and to personalize their experience with your practice is to solicit pictures of their animals for inclusion on an office bulletin board. This is a great way to make customers feel connected to your practice, and it also give them the opportunity to show off their furry friends to those who enter your office.
Contact Our Experienced Veterinary Attorneys
If you own a veterinary practice, you need a veterinary attorney in your corner. Regardless of your veterinary needs, the veterinary professionals at Mahan Law are here to assist you with your legal needs. When you choose us to handle the legal affairs of your veterinary practice, you can rest assured that we will take the steps necessary to protect your interests and help you achieve your practice goals. If you’d like to explore our services and discuss your needs, please contact us today for a consultation.